Using Keywords Right

In trying to build my blog and create a successful home business, I have found that every book that I have studied focuses on finding and building a keywords list. What you should remember is that Search Engine Optimization does not need to be complicated. What you should do is make sure that each and every page of your site is a unique entity, and needs to be treated in the appropriate manner where SEO is concerned.


Get the Keywords Right


It is important that you make sure the selected keywords you use meet your marketing criteria. So do not pick keywords which are too general. Using keywords that are more specific will result in a higher ranking for your site. Also, it is important that you choose keywords which are suitable to your site. For example, you will find that “optimizing search engines” and “search engine optimization” have completely different rankings. Use tools like "Keyword Ninja" to find keywords that have high traffic estimates with low competition. You may also use google adwords tool to determine which keywords are valuable. Another tool that will help you find the right keywords is "Seo Professor" .

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Include keywords in your Page Titles


A lot of people will use either inappropriate names or their company name in the page’s titles. So it is important that you include the appropriate keywords in your title, as that is they way people carry out searches on the internet. Inclusion of keywords in your Title Tags and Meta Tags. For each page of your site, you should include the appropriate keywords within all the page’s tags. Also, take time to go over the Meta description that you use. You should make sure that any description you use is alluring and interesting to those who are visiting your site, and include keywords within it wherever possible. There are many search engines around today which use the Meta description as the thing that will be displayed in their search results.


Keywords in Content


It is important that you make sure you include keywords in the content of your site as well. But do not over do this, as too many will result in your page being discounted by the search engines. Using these basic guidelines in relation to keywords in relation to search engine optimization and you will find that your site can not help but be affected in a positive way.

There are plenty of keyword tools like "Keyword Ninja" , "Seo Professor", and "Google Adwords" that you can use to research your keywords and determine which ones are most valuable to you for your site.

I hope that this post is helpful to you. As always don't for get to get your free copy of "the secret lives of internet marketers reveled". Good luck in all your business adventures.